Complex products
don't have to feel complex.

We help growing companies turn complex technology into clearer digital product experiences.

Complex products
don't have to feel complex.

We help growing companies turn complex technology into clearer digital product experiences.

The Problem

Your product works.
But it's getting harder to use.

Your product works.
But it's getting harder to use.

Features accumulate. Workflows become complicated. The product grows, but the experience doesn't always evolve with it.

You know something needs to change.
You're just not sure where to start.

How We Help

We find the right problem
before designing the solution.

We find the right problem
before designing the solution.

Magnifico combines product strategy, UX research, UX/UI, and design systems to help you understand:

Where users get stuck

What's creating friction

What matters most

What to fix first

Then we turn that clarity into an experience your team can build.

Why Us

Senior product thinking
without building a large design team.

Senior product thinking
without building a large design team.

You already have a product. You have engineers. Maybe even a few designers.

What you need is experienced product thinking to step back, see the bigger picture, and help move the product forward.

That's where we come in.

Our Approach

We work alongside your team, with a clear process and tangible deliverables.

We work alongside your team, with a clear process and tangible deliverables.

01

Diagnose

We audit your product end to end to find out what's stopping users from acting — and what it's costing you.

02

Prioritise

We turn audit findings into a clear, impact-sequenced plan your whole team can execute.

03

Execute

We design the solution, support the build, and stay accountable until the outcomes shift.

Testimonials

Magnifico’s approach to the Virtual CommonWealth’s discovery phase demonstrated an ability to understand the project from both my perspective and that of the end user. What ultimately resulted was a design that not only communicated the voice of the project visually, but achieved my goals from a business perspective. They have my strongest possible endorsement.

Todd Pooser

Founder & CEO

The Virtual CommonWealth

Magnifico’s ability to tell the Stake story by interpreting and translating complexity into functional and captivating visual solutions has helped us grow over the years.

Rowland Hobbs

CEO & Co-Founder

Stake

Magnifico’s ability to tell the Stake story by interpreting and translating complexity into functional and captivating visual solutions has helped us grow over the years.

Rowland Hobbs

CEO & Co-Founder

Stake

I am very happy with the work you are doing, and respect your work ethic. Good things come to those who work.

Gaute Solaas

Managing Partner

IQumulus

I am very happy with the work you are doing, and respect your work ethic. Good things come to those who work.

Gaute Solaas

Managing Partner

IQumulus